Alphabet launches AlphaFlex, marketing campaign by Lemento

AlphaFlex, Alphabet’s latest innovative mobility solution, offers numerous benefits to both companies and their employees.

Fleet managers retain full cost control, while mobility users have the freedom to choose their own mode of transport. This solution provides an answer to the rapidly evolving mobility needs in Belgium and the increasing demand for individual and flexible mobility solutions.

As a headline, we came up with “You think groundbreaking? We offer you AlphaFLex.” The accompanying copy brings in a nutshell all the strengths of the new solution. The payoff is clear: “Drive toward the future at www.alphabet.be.”